Discover the taste of premium Malaysian pineapples with Jutawan Enterprise, a leader in cultivation, export, and innovative pineapple products. From sun-ripened MD2 and N36 plantations to Dr. Heng Pineapple Coffee, Jam, Sauce, Puree, and Juice, we bring the finest pineapples from farm to table worldwide. With over 28 years of expertise and a commitment to quality, Jutawan Enterprise blends tradition, innovation, and global reach in every product.
Jutawan Enterprise has over 30 years of experience in pineapple plantations, cultivating varieties like MD2, N36, Josapine, Morris, Yankee, Diamond, Madu Kaca, and ornamental pineapples. The company operates through cultivation partnerships covering over 1,500 acres of MD2 and 5,000 acres of N36 pineapple plantations in Johor. Jutawan Enterprise plays an active role in exporting fresh pineapples to international markets across the Middle East and Asia. In 2019, the CEO founded Jutawan Agriculture Products (M) Sdn. Bhd. for value-added Dr. Heng Pineapple products such as coffee, jam, puree, yogurt and juice. In 2024, Jutawan Enterprise (M) Sdn. Bhd. was established to meet growing local demand.
Jutawan Agriculture Products (M) Sdn. Bhd. works in collaboration with Jutawan Enterprise in the field of export, specializing in the cultivation and export of various pineapple varieties including MD2, N36, Josapine, and others. The company manages extensive plantations in collaboration with partner farms and produces both fresh pineapples and value-added pineapple-based products such as Pineapple Coffee, Freeze-Dried Yogurt Bites, Pineapple Jam, Pineapple Sauce, Pineapple Puree, and Pineapple Juice. Its services include processing, manufacturing, and product development of pineapple-based products, serving international markets across the Middle East and Asia.
Jutawan Enterprise (M) Sdn. Bhd. located in Pontian, began operations in early 2024 and focuses on supplying fresh pineapple fruits, including premium varieties such as MD2, N36, Josapine, and Morris. The company is involved in pineapple cultivation and works closely with plantation partners to ensure consistent supply and high fruit quality for the local market. Through plantation collaborations covering approximately 6,500 acres of MD2 and 2,000 acres of N36 pineapples in Simpang Renggam, the company aims to strengthen pineapple production, expand export opportunities, and meet the growing global demand for high-quality Malaysian pineapples.
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Smart Partnership with LPNM aims to promote Malaysian pineapples and products in Dubai, expanding international market access for the local pineapple industry.
Memorandum of Understanding (MOU) Exchange Ceremony with a customer from China, witnessed by YB Datuk Arthurt Joseph Kurup, Deputy Minister of Agriculture and Food Security, at Hall B Auditorium, MAEPS Serdang, Selangor.
Launching Ceremony of the SPBT Manual, officiated by Datuk Azah Hanim Bt Ahmad, Deputy Secretary-General (Policy), at Hall A, MAEPS Serdang, Selangor.
Jutawan Enterprise was recognized as the most active participant in the pineapple plant materials category for the 2022-2023 period.
This program aims to promote local pineapple-based products and increase public awareness of the importance of the national pineapple industry.
AGROWORLD KAZAKHSTAN 2024
Jutawan Agriculture Products proudly participated in Agroworld Kazakhstan 2024, one of Central Asia’s premier food exhibitions, where we showcased our fresh pineapples and innovative pineapple-based products to an international audience of industry leaders, importers, and buyers.
At the Abu Dhabi International Food Exhibition 2024, organized by ADNEC, Jutawan Agriculture Products highlighted our premium fresh pineapples and pineapple-based products, connecting with global buyers and strengthening our presence in the Middle Eastern market.
INTERNATIONAL FOOD & DRINK EVENT (IFE) 2025
Jutawan Agriculture Products participated in IFE 2025 at ExCeL London, United Kingdom (17–19 March 2025), showcasing our fresh pineapples and pineapple-based products to global retailers, distributors, and food industry professionals, strengthening our presence in the European market.
At the 6th JFEX Summer Show 2025 (9–11 July, Tokyo Big Sight, Japan), Jutawan Agriculture Products presented premium pineapple products, connecting with Japanese buyers and expanding our network in Asia’s food and beverage sector.
KOREA INTERNATIONAL HALAL
EXPO 2025
Jutawan Agriculture Products attended the Korea International Halal Expo 2025, promoting halal-certified pineapple products and engaging with buyers to strengthen the presence in South Korea and the broader Asian halal market.
GULFOOD 2026
Jutawan Agriculture Products took part in Gulfood 2026, held at the Dubai Exhibition Centre in Dubai, UAE, one of the world’s largest food and beverage trade exhibitions. During the event, the company highlighted its premium fresh pineapples and pineapple-based products, engaging with global importers, distributors, and industry leaders while exploring new opportunities in the Middle Eastern and international markets.
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